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Since I've had a little more time at home these last few days I have become a major internet buyer - buying books, DVDs, vacuum cleaners and what have you without even getting outside of my bed. Its so easy - even a little bit too easy.
In my search of the perfect item I rambled into a very familiar image.
An image that looks a little bit too much like the generic France 24 ad which can be seen everywhere - an Iceberg that is hiding "the truth" - what is BEYOND the news.. (like our coverage of Darfur ...ok I never really got that either or any of my collegues for that matter )
If you look a bit closer at the original- you might see the text "Hidden Depths"
Aha, ok, Im guessing those who came up with the slogan and the look for my channel found that all intriguing but one might ask oneself if a television station that wants to portray itself as giving the facts and a little more "beyond the news ", whatever that entails, really wants to be associated with an image that suggests Hidden meanings or even hidden agendas? Do you want people to question what you are telling them?
Stealing the overall idea and the colour from such a generic poster sold at $1.99 on the internet is a little problematic but we can still live with it. Perhaps it would have been worth thinking a little bit harder about the meaning though...
Another poster featuring the following text widely available on the net. "The depth of a soul is not measured by what appears on the surface but what lies in the heart"
Since when does surface and appearance not matter in television? It is all about WHAT YOU APPEAR to be saying and how you say it - and rarely about what lies underneath...or the reasons why we are telling you these particular details.
just a little more hypocrisy from the Tv world
Publié par Kolka à 17:31:40 dans Miss Kolka | Commentaires (4) | Permaliens
29-10-2009 21:04
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