Black and White

I keep seeing things on CNN that somehow I find offending. The latest is an advert often aired on the clearessence products "especially formulated for people of colour". Ok perhaps I get lost sometimes in all the political correctness of it all but an advert encouraging black people to have whiter skin somehow does not belong on a news channel. If I would be coloured would I be offended in the same way? The bottom line of the advert being "Let the real you.. shine through.." is somehow weird. Are you not the real you with your original skin colour? Or is there something more I am not understaning about having a dark skin? I know we live in a world of appearences, that the average 50 year old white male has the suppremacy of all world powers.. but still - Do we have to try to convince people of colour to become white? Exactly when people with clear skin want to become darker...

Not everybody can have the "perfect" skin of Snow white..well, anyway she is more likely to get skin cancer than the rest of us then... you can't have it all.